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Retailers expecting happy holiday spending - KVOA | KVOA.com | Tucson, Arizona

Retailers expecting happy holiday spending

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For the first time ever, a holiday shopping survey by the National Retail Federation shows more consumers planning to do most of their shopping on the internet this year.

Shoppers are projected to spend an average of $967 on mainly holiday gifts.

The Retail Federation says brick and mortar stores, are getting aggressive at getting their share. Walmart is bringing in Santa and throwing holiday parties at its nearly 5,000 stores across the country. Sears is getting a jump on Black Friday, offering up to 50% off everything in their stores through Thanksgiving weekend.

To counter, Amazon launched its Black Friday deals last week, as the battle between online versus in-store heats up for the holidays.

This year, Cyber Monday is forecasted to be the largest online shopping day in history, with $6.6 billion in online sales predicted. That's up 16.5% from 2016.

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