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TUCSON - Candidates on both the national and local stages have tried to sway the coveted Hispanic vote in an effort to take control of a growing demographic that continues to become more important each year.

As the Presidential race nears the finish line, campaigns both big and small, are hoping for a big rally from a key group: Hispanics.

"I think it's going to play a big role...or I hope bigger than previous elections," said Margaret Dominguez, a dual U.S.-Mexico citizen and Ph.D. student at the University of Arizona.

That's the idea many politicians are now banking on, targeting first time voters like 26-year-old Dominguez who is voting in her first election in the U.S.

"I got my ballot about 10 days ago in the mail so I was a little bit overwhelmed because the ballot is extremely long," Dominguez said.

After careful consideration, Dominguez said she has already made up her mind on who she will be voting for.

Some groups estimate a record 12.2 million Hispanics to vote in tomorrow's election. That's especially encouraging for folks like Lea Marquez Peterson of the Tucson Hispanic Chamber of Commerce.

"I think the Latino community is something that's undiscovered. There are a lot of people...Latino and otherwise who don't pay a lot of attention to politics," Peterson said.

This year, Peterson expects a significant increase in Hispanic voter turnout, especially with all the interest in the presidential race.

"I think that Latinos are going to have an impact on tomorrow's election," Peterson told News 4 Tucson.

Yet, despite party politics, some voters like Margaret Dominguez just hope people in her community turn out to make their vote count.

"Vote...go out and vote...that's what we have to do," Dominguez said.